The FAIR Guide, published by Construct Data, is one of the largest on-line publication to offer an overview of fairs, exhibitors and organizers. It is classified per activity and country and currently counts about 13.000 fairs, 4.700 organizers and more than 2.700.000 exhibitors.
To keep the customer satisfaction on a very high level, the server farm at the co-location in a high-tech-data-center had to be improved. After finishing the last stage of expansion, the server farm has grown into huge dimensions in order to ease the increasing accesses of users even in times of heavy load on the one hand and on the other hand to speed up the load time of the portal. A smart load balancing system , which is integrated in the Fair Guide distributes accesses to all available servers at the same amount.
For 2008 the FAIR GUIDE team revolved many goals to keep the customers’ satisfaction on a high level: e.g. the implementation of a news-center is planned for the beginning of 2008 – just to mention one example.
In order to rate their own quality of achievements Fair Guide commissioned a survey concerning the customers’ satisfaction. Permanent improvement of independent Fair Guide for an increase of the customers’ satisfaction is essential for Wolfgang Valvoda, CEO of Construct Data Publishers AG. Therefore there’ll be a relaunch of Fair Guide in 2008. Users of Fair Guide will be pleased with a news corner as an additional feature.
"The database enhancements will obtain even better search results, and the new layout structure will lead all Fairguide users to their requested results even faster," pleasedly states Wolfgang Valvoda, Construct Data AG.
Especially exhibitors of small companies choose the next year's shows very carefully because their marketing budget is not too big. One of the best tools to get an overview, is using the independent Fair Guide for research. Find out which fair has lost ground when looking at the facts about the last event.
To target potential visitors after exhibiting at a trade show place an advertisement in the FAIRGuide! Visit www.fairguide.com
The customer service center does periodic customer surveys concerning design, functionality and programming of the online directory. Customers confirmed unanimously that the FairGuide pages are clearly arranged and the user can easily find what he’s looking for. Adequate navigation bars are embedded in a clearly arranged navigation structure. The majority of interviewed persons were convinced by the strong shortened server responding times, which were achieved by enhancing the powerful server architecture.
Learn which companies attended a specific fair. Research the exhibitors that interest you most in one of the worldwide largest interactive directory - FAIR GUIDE
Sell your products and services not only from the show floor, use the online directory FAIR Guide to attract additional customers after the fair. More than 7.000 exhibitors do the same by using the Integrated Website advertising! Visit the FAIRGuide www.fairguide.com and register your company today!
